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You are here: Home / BUSINESS / Women in Business to Profit

Women in Business to Profit

May 1, 2008 by Australian Women Online

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Over the past ten years, wealth creation and personal development have become a hot topic at women’s forums and across women’s media. Many of Australia’s large and small businesses, including some or the major banks, are investing heavily in their senior female executives and promising female talent.

Executive and entrepreneurial women represent one of the fastest growing markets in Australia. It’s a demographic that remains largely misunderstood by enterprise trying to tap into this lucrative segment. Organisations are failing to recognise the needs and expectations of women in business – both self employed and those employed in senior level positions.

Enter ‘Business Flair’ – a mortgage professional exclusively for executive and entrepreneurial women, providing a personal and experienced one-on-one service. Business Flair is closing the gab that still lies between lenders and women seeking personal and commercials finance.

With offices in Sydney, Wollongong and Melbourne, Business Flair is Australia’s first leading financial services provider for executive and entrepreneurial women.

“Despite the fact that women comprise more start-up companies and are making more headway in the executive world, securing financial products is still very challenging today,” said David Carruthers, Managing Director, Business Flair.

“Business Flair, with its understanding of professional women, has developed a model that will take the challenge away from women in business.”

As a mortgage broker, Business Flair has a panel of thirty lenders with over three-hundred products – covering home loans, commercial loans, personal loans and investment loans.

Business Flair is also holding a series of educational events in 2008 for executive and professional women. Details are available online at www.businessflair.com.au.

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