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A recent OmniPoll survey commissioned by Dymocks found that three quarters of all Australians love reading a good book. Women lead the trend with 83 per cent making regular ‘me-time’ to read, compared to 66 per cent of men.
The survey also found that 70 per cent of women say they love to receive books as presents, which is good news for those searching for Mother’s Day gift ideas. To help you choose the right gift for your mum, Australia’s leading bookseller, Dymocks, has put together these gift recommendations to suit every taste.
Good food and romance are always popular and top of the list this Mother’s Day is The Good Life from sister team Sally Obermeder and Maha Koraiem and One with You, the final seductive chapter in Sylvia Day’s best-selling saga. Alexandra Hammond, National Category Manager for Dymocks, said that Silvia Day’s Crossfire series has been a standout performer for many years. ”Fans of Ava and Gideon’s searing love story are guaranteed to be left breathless by the finale.”
“Fiction is always a popular gift for mum and we predict The Beekeeper’s Secret by Josephine Moon and Return to the Little Shop of Kabul by Deborah Rodriguez will fly off the shelves this Mother’s Day,” said Alexandra.
Mums also love a new cookbook and celebrity chefs have dished up some tasty treats with One Pot Favourites by Pete Evans, Dinner with Justine by Justine Schofield and It’s All Easy by Gwyneth Paltrow offering recipes to remember.
“There is a lot of buzz around new fiction this Mother’s Day. “Eligible by Curtis Sittenfeld, is a modern, clever re-telling of old fashioned favourite Pride and Prejudice, which 21st century mums will devour.”
“Stories set in romantic places are always a winner and two new novels – The Lover’s Guide to Rome by Mark Lamprell and Paris is Always a Good Idea by Nicola Berreau – offer passionate and magical tales set against a dreamy European backdrop.”
While cookbooks and fiction titles have remained favourites amongst Dymocks Booklovers, it is anticipated that biographies will also be a popular gift for mums this year.
“We predict Life as I Know It, the awe-inspiring journey of one woman’s journey to the top of a man’s game by Melbourne Cup winner Michelle Payne, will be popular.”
“The remarkable memoir, How (Not) to Start an Orphanage by Tara Winkler follows the Young Australian of the Year’s mission to provide 14 impoverished Cambodian orphans with a new life.”
“The mother of all parenting diaries, Six Under Eight is the hilarious, moving and brutally honest account of Aussie actor Madeleine West’s life, as she tackles parenthood with six children under eight. It’s sure to a popular choice for mums this year.”
Although Christmas remains one of the busiest times of the year for Dymocks bookstores across the country, the lead up to Mother’s Day also sees a big increase in sales in the fiction and cooking genres as people hurry in looking for gift ideas for mum.
“Although these categories remain favourites, our knowledgeable and well-read staff can provide recommendations across all genres to suit every type of mum,” said Alexandra Hammond.
Other Mother’s Day recommendations span across a range of genres and include an exploration of religion in Beyond Belief, the long awaited and beguiling second novel The Course of Love by philosopher Alain de Botton, and The Obsession a romantic thriller by best-seller Nora Roberts.
For more information on the best Mother’s Day buys see Dymocks’ top picks below, view the Mother’s Day catalogue or visit the well-read people of Dymocks online at www.dymocks.com.au