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New business topic helps you innovate

Wednesday 16 May 2012

Looking to grow your business? We’ve launched a new Innovation topic to inform and inspire you.

The topic is the latest addition to business.gov.au’s growing online library of business topics and will foster innovation and creativity in Australian businesses.

Whether you have a new idea, want to improve a product or service or have invented something new, this topic will help you consider a range of important issues. These include:

• selecting a strategy
• connecting with customers
• generating ideas
• creating a culture of innovation.

There is also a suite of business case studies to get your creative juices flowing. These feature a second-hand bookshop with a difference, a business advisor’s perspective, a regional clothes shop’s online experience and a third generation shoe store and its innovative business model.

The Innovation topic, which was developed in consultation with state and territory governments, is a valuable addition to the free tools and information available on business.gov.au.

Read through the new Innovation topic and innovation case studies now.

Read through the other business.gov.au business topics.