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Daniel Morcombe is missing, feared abducted and murdered. He disappeared on 7 December 2003 while
waiting to catch a bus on the Sunshine Coast in Queensland. He was 12 days away from his 14th birthday.
The Daniel Morcombe Foundation was established by his parents Bruce and Denise in 2005. The
Foundation has evolved into a dynamic, practical and hands-on organisation who are dedicated to making the world a safer place for all children.
On Friday 31st October 2008 the Foundation will be holding its 4th annual Day for Daniel and all schools are invited to participate. In previous years the Day for Daniel has largely been a Sunshine Coast event but the Foundation is now taking the event Australia-wide.
This is a three year plan starting in 2008 with Queensland, South Australia, Western Australia and Tasmania. In 2009 Victoria will come on board then in 2010 it will be rolled into New South Wales.
Supporting this initiative is an animated television commercial running nationally and in conjunction with Bruce and Denise visiting Cairns, Townsville, Adelaide, Perth and Hobart.
“We decided to take this campaign to a national level to show the greater community that Daniel will never be forgotten,” Denise said. “The search for him is alive and thriving through the work of the Foundation in assisting our children with a number of personal safety education initiatives.”
Schools that wish to participate in the Day for Daniel can enter via the website www.dayfordaniel.com.au where they will have the chance to win a laptop for their school. The website also has ideas and suggestions for schools on how they can participate including wearing red or holding a walk around their oval to raise awareness of the need to keep all children safe from predators and other harm.