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You are here: Home / HEALTH / Massage Therapist demands sex industry stop using the word ‘massage’

Massage Therapist demands sex industry stop using the word ‘massage’

19 August 2012 by Deborah Robinson

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Following recent discussion in the media about the prevalence of brothels using the term ‘massage’ to advertise their services, the owner of a national chain of mobile day spas is speaking out, claiming the use of the term ‘massage’ by the sex industry ruins the reputation of legitimate massage therapists who provide a much-needed complimentary health service.

Alison Shaw, owner of Ripple Massage, believes it’s time the sex industry used a different euphemism to promote it’s services.

“Massage is a legitimate profession, similar to other health care professions such as nurses and ambulance drivers. Our massage therapists offer purely a health care service and work under a code of ethics similar to other health care professions,” said Ms Shaw.

A recent investigation by the Gold Coast Bulletin reported that many brothels operate under the term ‘massage’ or ‘massage parlour’ so they can sell their sex services on the main street where families and children are shopping.

Alison Shaw says this is indicative of a nationwide problem for legitimate massage therapists.

“Clients are often left confused between the two, making it difficult to seek out a legitimate health and well-being service,” she said.

Medical research has shown that the benefits of massage include pain relief, reduced anxiety and depression, lower blood pressure and a lower heart rate. The increase in serotonin brought about by massage can prevent fibrosis and scar tissue and can improve the functioning of the lymphatic system. It also stimulates the immune system, can prevent the formation of adhesions and it also helps remove uric and lactic acid.

“All of our therapists are qualified to minimum nationally accredited standards with either a Certificate IV or Diploma of Remedial therapy in massage. We also offer health fund rebates for many of our massages,” said Ms Shaw.

Ripple Massage provides legitimate massage services to women, men and couples throughout the Gold Coast, Mt Tamborine, Brisbane, Sunshine Coast, Byron Bay, Melbourne, Yarra Valley, Great Ocean Road, Mornington Peninsula and Geelong regions. Ripple Massage also operates in Sydney and Tasmania.

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