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A new dedicated online business channel, SMEtv, for small and medium sized enterprises (SMEs) in Australia, has just launched. The platform is available across all devices and membership is free.
Recognising the huge contribution women are making to Australian SMEs, the guys behind SMEtv say they are focused on creating content relevant to women and sharing the success stories of women led businesses.
SMEtv was founded by video content specialist Nigel Abbott and investment banker Steve McLean, who say they saw a gap in the market for SMEs struggling with the pressures of running a business.
“We discovered that SMEs have been missing out on accessible, useful and targeted educational content to help their businesses succeed,” said Nigel Abbott. “When developing SMEtv we spoke with over 2,000 business owners to find out what SMEs need most – from guidance on cash flow, to marketing, digital and more. We then set out to create targeted content which is highly relevant and useful for members.”
Backed by one of Australia’s leading business to business publishers, The Intermedia Group, SMEtv is offering video content on a range of business related topics – from marketing, finance, human resources, digital, to business management, success stories, and business travel.
SMEtv is also supported by sponsors such as Prospa, who provide SME business loans. It’s creators say that it provides an opportunity to learn from successful SME owners, industry and business experts and get insight into products and services that can make a genuine difference to SMEs.
Examples of contributors include online platform KIDsize living who share how they used social media marketing to secure six licensing agreements to significantly expand their business, and restaurateur Paul Nguyen, who explains how he created a food festival style event across his five restaurants, earning him $45,000 in one night!
“SMEs are the fastest growing business segment in Australia, contributing significantly to the economy, employment and innovation,” said Steve McLean. “It is about time that SMEs in Australia got access to great advice without having to pay for it.”
While consuming content on SMEtv is free, contributing to the channel is not. But SMEtv is giving away several business video packages for new members each month from March until June 2016. The video package includes: A video interview on your business to be featured on SMEtv; and a video segment on your business including full production and collaboration with concept development and scripting. Simply sign up to SMEtv and you’ll go into the running to win.
For more information visit the SMEtv website: http://smetv.today