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Reaching out to clients in Melbourne or any other big city is much easier than making them commit to your call to action. Despite your efforts, clients may want to bounce back and look for other viable options, which could be your competitor next door or someone you aspire to be. In either case, you are losing out the opportunity to them, which is not at all healthy for your business growth. It doesn’t matter how timely your services have been or how refined your product is, the way you treat your client determines how they will reciprocate.
As a business owner, you must realize that stability comes to a business only when it has a loyal client-base to fall back on. It’s high time you should roll up your sleeves and think of ways to make your existing clients loyal to your business rather than focusing more on client acquisition.
Here are 5 ways to show your clients that you care about them and why you deserve their business:
1. Visit Them as Often as Possible
You can hire silver cabs in Melbourne if you’re going to visit your client. This will not only leave a nice impression on them but it would also help in case the client wanted to be driven around along with you. If you visit your prospective clients very often, they will be reminded that they will need you. Furthermore, you are gradually getting closer with them. If you get into that level, your clients will have a feeling that they have a new friend, and that they are willing to extend their help because of your kindness and patience.
2. Give Them Something from Time to Time
Give your clients something in a way that you are doing it out of kindness or courtesy. Try not to show your intention behind the gift. To be able to do so, you have to know the need of your client. If you think he needs to buy something for his home or business, offer your help if that item is something that you can afford. If most of your clients are based across the oceans, you may give them online shopping vouchers which they can use.
3. Always Try to be Available
If you manage to be available for your client round the clock, you are already on the winning side. Sometimes, you will need to be at service even if you are not a customer service representative. As a matter of fact, some sales professionals go beyond it. Further, whenever you talk to your clients, always find ways to offer your help. The first thing you have to do is to know their needs and problems. Analyze whether one of their problems can be solved by what you can offer.
4. Try Your Client’s Product or Service
Your client may be the owner of a company, a manager, or a freelancer. Whatever their occupation is, they are probably working for a specific brand of product or service. If their product or service is not expensive, try it and tell them how it satisfies you. If it’s expensive, recommend it to others. In this way, your client will be obliged to do the same for you.
5. Give Away Promotional Products
Don’t forget that you are courting your clients for business. Your clients should always remember you when they are grateful for something. The best way to do it is through promotional products. Make sure that your promotional products are things that your clients may use every day.
Conclusion
Making your existing clients loyal to your business is not a complex process. The key is to be helpful and sincere. Therefore, always make your intention clear and be true to your clients. When they find you as a friend, everything is going to be a lot easier.