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A single picture can already express so many things. We all know this for a fact. As seen in the various forms of media especially in newspapers and magazines, a picture adds beauty to just plain text.
This is also true on the internet. The presence of wonderful pictures make internet surfing fun and never boring. Isn’t it that we easily get captivated first by the pictures we see rather than the text on display? Since most internet users are aware of this, utilizing pictures is a sure way to get readers’ attention.
People involved in any form of business online normally venture into article writing and marketing to raise awareness on their offerings and worthy endeavors to a wider audience. But don’t just simply write articles. Make it a point to create an interesting and detailed author bio with picture as well to go with your article.
An author bio provides information about yourself and what you do. It should be short and concise but interesting enough to capture the attention of your readers. Putting a photo of yourself beside it is one way of letting your readers know that you’re a real person with a purpose in life. People are always interested in seeing pictures of other people and more so a photo of the author of articles they like to read. A close up photo of yourself that is professionally taken and one capturing you in a happy mood will be most appropriate.
Posting photos can also be done on websites and blogs. Pictures make blogs more alive and attractive hence, I strongly suggest that you include them on a regular basis. Be sure that the photo you use is related to your article or blog post.
Where to get your photos is not a problem because there are various sites that provide a vast selection of photos on different subjects for free. You can check out the free photos on Google at www.images.google.com. In case you want higher quality and rare photos, you can use sites such as the iStockphoto.com that require a small monthly or yearly subscription fee.
Another way of utilizing the value of pictures is to include them in your newsletters. With pictures of yourself and other people as well as products you’re offering, you are creating more impact for the benefit of your readers. For example, a newsletter banner with a photo of yourself or your business endeavor is more attention grabbing than a plain one.
For people in the business of selling products and services, posting a photo of your products or office façade will give potential customers a clear idea of what you’re offering. Make sure the pictures are taken in a great angle and in a professional manner. Doing this will not only make your website or landing pages attractive but will assure you of increased traffic and sales in the future.
Great pictures always make people feel good so start using them and you’ll reap the benefits in due time.
About the Author
Wendy Moore is founder of www.savvywebwomen.com and creator of the Savvy Web Secrets Mentoring Program – the step-by-step, hold your hand program that gives you the tools and confidence to take your business online. To receive your F.R.E.E. Special Report and weekly how-to articles to expand your online internet toolkit, visit www.savvywebwomen.com.