• Home
  • About
    • Privacy Policy
    • Write for Australian Women Online
  • Advertise With Us
  • Horoscopes
  • Style
  • Shoe Boutique
  • eFashion
  • Weight Watchers Australia

Australian Women Online

Business, career, health and lifestyle content for women

  • Home
  • BLOG
  • BOOKS
  • BUSINESS
  • CAREER
  • COOKING
  • HEALTH
  • LIFESTYLE
    • Automotive
    • Beauty
    • Fashion
    • Pets
    • Relationships
    • Your Home
    • Your Money
  • TECHNOLOGY
  • TRAVEL
    • Discount Holidays
You are here: Home / LIFESTYLE / University of Wollongong launches Free Sports Bra Fitting App

University of Wollongong launches Free Sports Bra Fitting App

14 October 2014 by Australian Women Online

Share this:

  • Tweet
  • Email a link to a friend (Opens in new window) Email
  • More
  • Share on Tumblr
  • Share on Reddit (Opens in new window) Reddit
  • Print (Opens in new window) Print
  • Share on WhatsApp (Opens in new window) WhatsApp

Photo: Breast Research Australia (BRA) at University of Wollongong

Photo: Breast Research Australia at University of Wollongong

Researchers at Breast Research Australia (BRA) at the University of Wollongong (UOW), have developed a free iTunes and web-based app to help women choose a well-fitting, supportive sports bra that is comfortable to wear during exercise.

The “Sports Bra” app is the only one in the world to contain evidence-based information for choosing the perfect fitting sports bra.

Dr Deirdre McGhee from Breast Research Australia, based in the Biomechanics Research Laboratory at UOW, said 85 per cent of Australian women are wearing the wrong size bra.

“Finding and trying on bras can be frustrating, exhausting and time consuming. With so many bras to choose from, the task of finding a well-fitting, supportive sports bra can seem overwhelming,” said Dr McGhee. “And like running shoes, if a bra does not fit correctly, it cannot provide sufficient support, even if it is one of the best designed sports bras available on the market.”

Using step-by-step instructions combined with clearly labelled photographs and movies, the app, guides the user in finding the right bra for their exercise needs.

Dr McGhee said the app was designed to encourage women to participate in physical activity and enjoy the health benefits associated with an active lifestyle.

“Sports Bra is designed to empower women to choose a well-fitted and supportive bra so they can participate comfortably in activities of daily living, work and recreation, irrespective of breast size.”

A poor bra fit and insufficient breast support during physical activity can lead to excessive breast movement, which in turn can cause embarrassment and breast discomfort, and in extreme cases, can contribute to poor posture and musculoskeletal problems such as upper limb neural symptoms and neck and back pain.

“A well-fitted and supportive bra can alleviate up to 85 per cent of these symptoms, allowing women to exercise in greater comfort and possibly removing the need for breast reduction surgery.”

A well-fitted bra should sit flat against the sternum, contain no winkles or gaps, and no bulging of breasts over the top or sides of the cups. The straps should also be firm but not sliding off, or digging in to your skin.

“Two key indicators that you have achieved sufficient breast support are: minimal breast movement, with your breasts moving in synchrony with your trunk, and no breast discomfort.”

The Sports Bra app is currently available for free download from iTunes at https://itunes.apple.com/us/app/sports-bra/id584698076?mt=8 and is compatible with iPhone, iPad and iPod Touch.

We are told that the free web-based app will be available for download from the University of Wollongong website soon.

You May Also Like:

Filed Under: LIFESTYLE, Uncategorized

  • Facebook
  • LinkedIn
  • Pinterest
  • Twitter

New Content

  • Highest Payout Online Casinos Australia: Beginner’s Guide
  • 5 Reasons Cordless Technology Is Transforming Home Pool Maintenance
  • Developing Future Leaders: Scale Tomorrow’s Talent Today
  • What Can Go Wrong When Building an Architectural Home in Queenstown (And How to Avoid It)
  • How to Choose Sexy Lingerie That Flatters Your Body Shape
  • The Romantic Balance of Diamond and Pink Sapphire Engagement Rings
  • From Spare Yard to Dream Space: How Backyard Studios Are Transforming Outdoor Living
  • Not all Technical Writers are created equal – Integris Group Services
  • Is Our Self-Esteem Formed in Our Childhood?
  • Women and Girls need more than just reproductive health care

Popular Content

  • Moore Weekly Stars
  • What To Expect When You're Starting Your First Restaurant
  • Alice McCall Bluesy Wide-Leg Jeans
  • Highest Payout Online Casinos Australia: Beginner’s Guide
  • Weight Watchers Australia coupons, flash sales and discounts on joining fees & plans
  • New Program to Drive 'Girl Power' across Australia
  • Killer Curb Appeal Options For Your Home And Why It's Crucial
  • Rip Curl Almost Famous Ii Womens Full Cotton Cargo Pants Vetiver Vetiver
  • Tigerlily Abella Dress Crimson Crimson
  • My no-sugar, no-wheat, no-dairy, no-alcohol Challenge – DAY EIGHT

Australian Women Online © Copyright 2007 - 2025 Deborah Robinson ABN 38 119 171 979 · All Rights Reserved